Latest Research in Customer Service Quality and Loyalty
122 research papers · 2026 median publication year
Top Research Topics in Customer Service Quality and Loyalty
- Digital Marketing and Social Media — 17 papers
- Customer Service Quality and Loyalty — 15 papers
- Technology Adoption and User Behaviour — 9 papers
- Consumer Retail Behavior Studies — 7 papers
- Digital Transformation in Industry — 4 papers
- Consumer Behavior in Brand Consumption and Identification — 4 papers
- Big Data and Business Intelligence — 3 papers
- General Economics — 3 papers
- AI in Service Interactions — 3 papers
- Family Dynamics and Relationships — 2 papers
Highest-Cited Papers
- Metaverse innovation pathways: a topic modelling and patent analysis
- EMERGING FACTORS AFFECTING MARKETING: CONTEMPORARY TRENDS AND CHALLENGES
- Research on Online Knowledge Payment Behavior Based on the “Face”: A Perspective of Social Currency
- Digital mediation of matrimonial norms: assessing social media use, peer influence, and partner preferences among youth
- “Manager feedback as a bittersweet symphony”: exploring the impact of manager feedback on the relationship between social media use, salesperson creativity, and job satisfaction
- Social media effectiveness for micro-destination marketing organizations: a case study of Vermilion, Ohio, USA
- Understanding Consumer Behavior in Cross-Border E-Commerce: Does the Quality of Previous Experience Matter?
- Research trajectories and knowledge structures in university branding: A bibliometric analysis of symbolic governance in higher education
- The moderating role of online literacy and trust in shaping patient satisfaction through e-service quality in private hospitals
- SERVQUAL AND PDCA AS KEY FACTORS FOR LIVERPOOL'S MARKETPLACE
- Idol Influence: Analyzing the Market's Reaction to K-Pop Brand Ambassadors
- Idol Influence: Analyzing the Market's Reaction to K-Pop Brand Ambassadors
- Why Your Company Should Have a Website - Going Beyond a Brochure and Driving Profit (archived 2026-07-27)
- A process-oriented method for evaluating e-service quality using SERVQUAL and interpretable machine learning
- Why Your Company Should Have a Website - Going Beyond a Brochure and Driving Profit (archived 2026-07-27)
- SERVQUAL AND PDCA AS KEY FACTORS FOR LIVERPOOL'S MARKETPLACE
- Artificial Intelligence and Innovation Ecosystem: Evolutionary Developments, Challenges, and Future Directions
- The Intelligent Ophthalmic Lens: How AI Design Capability Reshapes Competitive Positioning in Global Ophthalmic Manufacturing
- The Intelligent Ophthalmic Lens: How AI Design Capability Reshapes Competitive Positioning in Global Ophthalmic Manufacturing
- Beyond Customer Value: A Systems Redefinition of Marketing