ANALISIS ORGANIZATIONAL CITIZENSHIP BEHAVIOR PENGELOLA DESA WISATA TUGU SELATAN

This study aims to analyze the Organizational Citizenship Behavior (OCB) of managers of Tugu Selatan Tourism Village. The research method used is descriptive quantitative with data collection techniques through questionnaires distributed to 30 tourism village managers. The research instrument measures five dimensions of OCB, namely altruism, conscientiousness, sportsmanship, courtesy, and civic virtue, using a Likert scale of 1–5. The results show that the overall average OCB score is 4.06, which falls into the Good category. A total of 21 respondents (70%) were in the Good category, 6 respondents (20%) in the Very Good category, and 3 respondents (10%) in the Fair category. The altruism dimension obtained the highest average (4.08), followed by conscientiousness (4.07), sportsmanship and courtesy (each 4.05), and civic virtue (4.05). These findings indicate that the managers of Tugu Selatan Tourism Village have demonstrated positive organizational citizenship behavior in supporting the management and development of the tourism village.