Multi-Modal Discourse Analysis of Political Protest in Selected Facebook Cartoons

The study undertakes a multimodal discourse analysis of eight selected political protest cartoons circulated on Facebook by Nigerian cartoonists, within the context of Nigeria’s dynamic socio-political environment and recent mass protests such as #EndSARS and #EndBadGovernance. Employing Kress and van Leeuwen’s Multimodal Discourse Analysis framework, it critically examines how visual and linguistic elements, including symbolism, colour, typography, composition, and caricature interact to convey incisive critiques of governance failures, insecurity, corruption, and socio-economic inequalities. The findings reveal that the cartoons on Facebook effectively distill complex political issues, engage broad audiences, and foster critical reflection on democratic deficits and leadership accountability. The study bridges a gap in existing research by focusing on the underexplored medium of Facebook cartoons as potent multimodal tools of political protest. It contributes to a deeper understanding of digital political communication in Nigeria and highlights the significance of multimodal political cartoons as impactful instruments for civic engagement, ideological contestation, and social change in contemporary online public spheres.

Authors

Institutions

Publication Details

Journal
JALINGO JOURNAL OF LINGUISTICS AND LITERARY STUDIES
Published
2026-11-10
DOI
https://doi.org/10.66490/jajolls.2026.v10.i4.077
Primary Topic
Rhetoric and Communication Studies
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
article

Multi-Modal Discourse Analysis of Political Protest in Selected Facebook Cartoons

Ocheja Theophilus Attabor, Nelson x Nelson Stephen Monday
JALINGO JOURNAL OF LINGUISTICS AND LITERARY STUDIES
Rhetoric and Communication Studies
article

Multi-Modal Discourse Analysis of Political Protest in Selected Facebook Cartoons

Ocheja Theophilus Attabor, Nelson x Nelson Stephen Monday
article en

Abstract

The study undertakes a multimodal discourse analysis of eight selected political protest cartoons circulated on Facebook by Nigerian cartoonists, within the context of Nigeria’s dynamic socio-political environment and recent mass protests such as #EndSARS and #EndBadGovernance. Employing Kress and van Leeuwen’s Multimodal Discourse Analysis framework, it critically examines how visual and linguistic elements, including symbolism, colour, typography, composition, and caricature interact to convey incisive critiques of governance failures, insecurity, corruption, and socio-economic inequalities. The findings reveal that the cartoons on Facebook effectively distill complex political issues, engage broad audiences, and foster critical reflection on democratic deficits and leadership accountability. The study bridges a gap in existing research by focusing on the underexplored medium of Facebook cartoons as potent multimodal tools of political protest. It contributes to a deeper understanding of digital political communication in Nigeria and highlights the significance of multimodal political cartoons as impactful instruments for civic engagement, ideological contestation, and social change in contemporary online public spheres.

JALINGO JOURNAL OF LINGUISTICS AND LITERARY STUDIESVol. 10(4)
American University of Nigeria (NG)
Rhetoric and Communication Studies
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

Laika access coming soon