Penguatan Ekonomi Inklusif UMKM Disabilitas dengan Digitalisasi Batik Ciprat Bok Bolong

The Bok Bolong Batik Ciprat MSME disabilities operates under the guidance of the Sheltered Workshop Peduli (SWP) Wijaya Mulya, an initiative aimed at the economic empowerment of the disabled community. Despite possessing a distinctive product with significant social value, the partners face challenges regarding financial management, suboptimal digital marketing integration, and limited product diversification. This community service project aims to strengthen the inclusive economy of this MSME through the digitalization of its Batik Ciprat operations. A participatory approach was employed, with activities conducted at the Jombor Village Hall in Sukoharjo Regency. The program included the donation of sewing machines and training on the use of the Buku Warung application, as well as digital marketing and financial management. The outcome achieved involved 20 participants in the empowerment program, who produced batik-based derivative products such as bags. Additionally, the participants successfully practiced using the 'BukuWarung' application. The activity supported the introduction and implementation of digital skills through the use of the BukuWarung application. The contributes such as to the MSME's growth by boosting production capacity and product diversification, thereby strengthening the competitiveness and longterm sustainability of the Bok Bolong Batik Ciprat business.

Authors

Publication Details

Journal
MAYARA Jurnal Pengabdian Masyarakat
Published
2026-11-09
DOI
https://doi.org/10.71382/mayara.jurn.peng.masy..v4i3.434
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
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article

Penguatan Ekonomi Inklusif UMKM Disabilitas dengan Digitalisasi Batik Ciprat Bok Bolong

Bambang Hadinugroho, Ria Esana, Alpha Liana Yuvita Rahma, Harmadi Harmadi
MAYARA Jurnal Pengabdian Masyarakat
SMEs Development and Digital Marketing
article

Penguatan Ekonomi Inklusif UMKM Disabilitas dengan Digitalisasi Batik Ciprat Bok Bolong

Bambang Hadinugroho, Ria Esana, Alpha Liana Yuvita Rahma, Harmadi Harmadi
article en

Abstract

The Bok Bolong Batik Ciprat MSME disabilities operates under the guidance of the Sheltered Workshop Peduli (SWP) Wijaya Mulya, an initiative aimed at the economic empowerment of the disabled community. Despite possessing a distinctive product with significant social value, the partners face challenges regarding financial management, suboptimal digital marketing integration, and limited product diversification. This community service project aims to strengthen the inclusive economy of this MSME through the digitalization of its Batik Ciprat operations. A participatory approach was employed, with activities conducted at the Jombor Village Hall in Sukoharjo Regency. The program included the donation of sewing machines and training on the use of the Buku Warung application, as well as digital marketing and financial management. The outcome achieved involved 20 participants in the empowerment program, who produced batik-based derivative products such as bags. Additionally, the participants successfully practiced using the 'BukuWarung' application. The activity supported the introduction and implementation of digital skills through the use of the BukuWarung application. The contributes such as to the MSME's growth by boosting production capacity and product diversification, thereby strengthening the competitiveness and longterm sustainability of the Bok Bolong Batik Ciprat business.

MAYARA Jurnal Pengabdian MasyarakatVol. 4(3)
SMEs Development and Digital Marketing
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