Forecast-driven supply chains : Using weather and climate data to advance distribution, retail case study - supply chains

Every year, logistics and transportation managers grapple with balancing efficiency, safety, and their bottom line. When experts predict a strong hurricane season, or when wildfires, flooding, and winter storms close off shipping, rail or trucking routes throughout the country, planners and distributors must answer questions like: How similar will this event be to prior events? What are alternate routes and options that protect the specialty inventory or perishable goods? Which distribution center in the area is safest to send emergency supplies during this hurricane? Are we prepared to push out winter merchandise to stores early due to an unseasonably cold November?