29. ADOPTION OF DIGITAL INNOVATIONS IN THE HEALTHCARE SECTOR: A BIBLIOMETRIC ANALYSIS OF THE SCIENTIFIC LITERATURE (2018–2025)

This article analyzes how research on the adoption of digital innovations in the healthcare sector has evolved, with particular attention to what it implies for the Moroccan context. Its objective is to trace the development of this research field and to identify its main reference points. The study relies on a bibliometric review of the period 2018–2025, based on data extracted from the Scopus database and processed with the VOSviewer software. Data collection was followed by descriptive and network analyses (publication trends, countries, disciplines, institutions, sources and keyword co-occurrence) and by a discussion of the findings. The results reveal a steadily growing interest in the topic, which accelerated after the COVID-19 pandemic, a predominance of medical and technological perspectives over managerial ones, and a marked under-representation of African countries, including Morocco. These gaps open several avenues for future research.