Same words, different functions: function-sensitive crisis governance under collective threat

Crisis communication is embedded in decisions about protection, acceptable burdens, and the conditions for changing course. The same protection statement can accompany procedures that support scrutiny and adaptation or procedures that discourage relevant challenge. This Hypothesis and Theory article proposes a function-sensitive process framework for examining these differences. Its unit is a bounded message–decision episode. The framework distinguishes objective hazard, perceived threats to health, livelihood, social connection and autonomy, affective distress, and experienced burdens. It incorporates authoritarian predispositions, political identity, recognized authority, competing messages, and feedback between communication and threat appraisal. Regulatory function is treated as a provisional interpretation of independently observed sequences, rather than a property inferred from the outcome it is supposed to predict. Six hypotheses address conditional evidence closure, immediate certainty and later information sampling, incremental prediction of updating, targeted burden mitigation, an added decision-and-review record, and trust following disclosure of adverse consequences. Proposed tests separate message wording, policy substance, source, procedures, and subsequent outcomes; strong comparisons include established accounts of threat, identity, risk, reactance, and procedural justice. Pandemic public health and social measures provide a worked domain, supplemented by explicitly hypothetical heat and flood examples. A bounded transfer to psychotherapeutic care concerns institutional communication, feedback, and decision review. The framework offers a researchable integration whose additional explanatory and practical value remains to be established. Its central test compares predictions of later evidence-sensitive adaptation with established alternatives using the same records and observation times.

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Publication Details

Journal
Frontiers in Social Psychology
Published
2026-11-04
DOI
https://doi.org/10.3389/frsps.2026.1871827
Primary Topic
Public Relations and Crisis Communication
Type
article
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article

Same words, different functions: function-sensitive crisis governance under collective threat

Eik Niederlohmann
Frontiers in Social Psychology
Public Relations and Crisis Communication
article

Same words, different functions: function-sensitive crisis governance under collective threat

Eik Niederlohmann
article en

Abstract

Crisis communication is embedded in decisions about protection, acceptable burdens, and the conditions for changing course. The same protection statement can accompany procedures that support scrutiny and adaptation or procedures that discourage relevant challenge. This Hypothesis and Theory article proposes a function-sensitive process framework for examining these differences. Its unit is a bounded message–decision episode. The framework distinguishes objective hazard, perceived threats to health, livelihood, social connection and autonomy, affective distress, and experienced burdens. It incorporates authoritarian predispositions, political identity, recognized authority, competing messages, and feedback between communication and threat appraisal. Regulatory function is treated as a provisional interpretation of independently observed sequences, rather than a property inferred from the outcome it is supposed to predict. Six hypotheses address conditional evidence closure, immediate certainty and later information sampling, incremental prediction of updating, targeted burden mitigation, an added decision-and-review record, and trust following disclosure of adverse consequences. Proposed tests separate message wording, policy substance, source, procedures, and subsequent outcomes; strong comparisons include established accounts of threat, identity, risk, reactance, and procedural justice. Pandemic public health and social measures provide a worked domain, supplemented by explicitly hypothetical heat and flood examples. A bounded transfer to psychotherapeutic care concerns institutional communication, feedback, and decision review. The framework offers a researchable integration whose additional explanatory and practical value remains to be established. Its central test compares predictions of later evidence-sensitive adaptation with established alternatives using the same records and observation times.

Frontiers in Social PsychologyVol. 4
Openalex Percentile: Top 8%
Public Relations and Crisis Communication
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