Enterprise AI Failures: Why Definition Matters More Than Performance

A $2.4M AI system predicted customer churn at 91% accuracy. It worked perfectly. Yet six months later, executives couldn't name a single decision it influenced. The problem wasn't technical—it was definitional. Full article: https://davidohnstad.net/enterprise-ai-failures-definition-matters/

Authors

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2026-11-02
DOI
https://doi.org/10.5281/zenodo.23892998
Primary Topic
Artificial Intelligence Applications
Type
article
Field-Weighted Citation Impact
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article

Enterprise AI Failures: Why Definition Matters More Than Performance

David Ohnstad
1 links
Zenodo (CERN European Organization for Nuclear Research)
Artificial Intelligence Applications
article

Enterprise AI Failures: Why Definition Matters More Than Performance

David Ohnstad
article en

Abstract

A $2.4M AI system predicted customer churn at 91% accuracy. It worked perfectly. Yet six months later, executives couldn't name a single decision it influenced. The problem wasn't technical—it was definitional. Full article: https://davidohnstad.net/enterprise-ai-failures-definition-matters/

Zenodo (CERN European Organization for Nuclear Research)
Openalex Percentile: Top 17%
Artificial Intelligence Applications
DOIOpen Access PDFOpenAlex
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Enterprise AI Failures: Why Definition Matters More Than Performance — David Ohnstad · Zenodo (CERN European Organization for Nuclear Research) (2026) | TGRS Research Map | TGRS