Implementasi Aplikasi Fashion Color Match Untuk Optimalisasi Desain dan Produksi Fashion Bordir Di Sentra Bordir Bangil, Kabupaten Pasuruan

Pasuruan Regency is known as a center for the embroidery industry in East Java, with BANGKODIR (Bangil Kota Bordir) as the center of activity for artisans. However, embroidery artisans, dominated by women, face serious challenges in the form of a declining number of craftspeople due to stagnant traditional design innovations and computer embroidery competition. This community service activity aims to increase the competence and design innovation of 40 artisans at the Bangil Embroidery Center through training and mentoring in digital art technology using the Fashion Color Match and IbisPaint applications. The implementation method includes training in color combination theory (color harmony), digital design practice of Pasuruan decorative motifs, production assistance, and evaluation based on pre-test, post-test, observation sheets, and Technology Acceptance Model (TAM) questionnaires. The results of the activity showed a significant increase in participant capacity across all evaluation indicators. Participants' understanding of color theory increased from 35% to 100%, digital application skills increased from 20% to 95%, color selection time efficiency increased from 50% to 100%, and independent implementation capability on embroidery designs increased from 30% to 90%. The implementation of the application was proven to reduce color design time by 50–60% and lower production error revisions by up to 40%, while supporting women's economic empowerment and achieving SDG No. 9 and SDG No. 12.