Pengaruh Literasi Keuangan Dan Persepsi Investasi Terhadap Minat Investasi Finansial Masyarakat

This research seeks to explore the degree to which financial literacy and investment perceptions influence the financial investment interest of residents in RW 12 Rancabali. Using a quantitative approach, the research involved 175 respondents through a survey method. The study’s instruments underwent validation and reliability assessments, and the data were analyzed employing multiple linear regression, supplemented by t-tests and F-tests. The results reveal that both financial literacy and investment perceptions significantly affect investment interest. Partially, financial literacy recorded a t-value of 5.382 achieving a significance value of 0.000, whereas the perception of investment recorded a t-score of 2.398 with a significance of 0.000. Simultaneously, the F-test produced an F-value of 43.330 at a significance level of 0.000. The determination coefficient (R²) stood at 0.335, suggesting that 33.5% of the variability in investment interest is explained by these two variables. These results highlight the importance of enhancing financial literacy and fostering positive investment perceptions to encourage community investment interest.