Beyond Placement

Supplementary Material for the manuscript "Beyond Placement: How Interface Composition and Viewer Involvement Shape Visual Attention and Advertising Effectiveness in Digital Broadcasts"

Authors

Publication Details

Journal
Open Science Framework
Published
2026-10-29
DOI
https://doi.org/10.17605/osf.io/ah2ze
Primary Topic
Visual Attention and Saliency Detection
Type
article
Field-Weighted Citation Impact
0.00
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article

Beyond Placement

Felix Wachholz
2 links
Open Science Framework
Visual Attention and Saliency Detection
article

Beyond Placement

Felix Wachholz
article en

Abstract

Supplementary Material for the manuscript "Beyond Placement: How Interface Composition and Viewer Involvement Shape Visual Attention and Advertising Effectiveness in Digital Broadcasts"

Open Science Framework
Openalex Percentile: Top 17%
Visual Attention and Saliency Detection
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Beyond Placement — Felix Wachholz · Open Science Framework (2026) | TGRS Research Map | TGRS