PELATIHAN DESAIN FLYER DAN PENULISAN TEKS PROMOSI BERBAHASA INGGRIS BAGI SISWA KELAS XI SMK DINAMIKA INSAN MANDIRI

Visual design and persuasive English communication are relevant cross-disciplinary competencies for vocational high school students in the digital promotion era. This community service program aimed to introduce promotional flyer design and develop the ability to write English headlines, slogans, short descriptions, and calls to action among eleventh-grade Computer and Network Engineering students at SMK Dinamika Insan Mandiri. A participatory workshop was conducted in the school computer laboratory, covering needs identification, design demonstrations, hands-on flyer development, English advertising copy guidance, and reflection. English-language lecturers collaborated with digital design practitioners to combine visual production and language support. According to facilitators’ descriptive observations, students participated enthusiastically, followed basic to intermediate visual content production activities, and composed simple, reasonably communicative English promotional messages. These findings should not be interpreted as quantified learning gains because participant counts, product assessment rubrics, and pre- and post-test records were unavailable. The workshop offered an initial model for integrating flyer design and English copywriting, with further portfolio-based practice and structured evaluation recommended.