EFFICIENCY OF LAND RESOURCE USE BY THE REGIONAL AGRICULTURAL BUSINESS: ZONAL AND INNOVATIVE ASPECTS

This article examines key approaches to the efficient use of agricultural land in the Rostov Region's agrarian sector. Drawing on official statistical data, scholarly publications, and other sources, the study evaluates Don-region agribusinesses operating in the crop production sector. The analysis focuses on indicators and aspects such as crop yields, the efficiency of crop rotation patterns across different natural-agricultural zones, and the impact of various modern innovative technologies on the economic efficiency of crop production.