Application and Effect of Industry 4.0 and Cloud Technology in MSME Using Case study

Implementation of Industry 4.0 and cloud technology demands heavy financial allocation for its infrastructure and its integration. It’s important to calculate advantages related to implementation of new technologies. Operational efficiency of the MSMEs improved by implementing cloud technology and Industry 4.0. Literature review conducted on operational efficiency, MSME and some factors which enablers, industry 4.0 and cloud technology. For the study purpose, there were three MSMEs have been considered in India, where first MSMEs (X company) have implemented cloud technology, the second company (Y company) with cloud technology and Industry 4.0. Whereas third MSME (Z company) has not implemented any new technology other than ancient conventional equipment. Few aspects are also considered and compared for the detailed discussion. By real time implementation of new technology helps MSME to improve operational efficiency. All three Companies (X, Y and Z company) are compared and concluded that operational efficiency of X company and Y company is increased to desirable percentage and that may encourage third MSME (Z company) to implement new technology. And this suggest that implementing new technology will improve the overall performance of the MSME

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Publication Details

Journal
Canadian Journal of Marketing Research
Published
2026-10-15
DOI
https://doi.org/10.61336/cjmr.1604.14
Primary Topic
Digital Transformation in Industry
Type
article
Field-Weighted Citation Impact
0.00
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article

Application and Effect of Industry 4.0 and Cloud Technology in MSME Using Case study

Geetha Subramanian, Sachuthan Subramanian
Canadian Journal of Marketing Research
Digital Transformation in Industry
article

Application and Effect of Industry 4.0 and Cloud Technology in MSME Using Case study

Geetha Subramanian, Sachuthan Subramanian
article en

Abstract

Implementation of Industry 4.0 and cloud technology demands heavy financial allocation for its infrastructure and its integration. It’s important to calculate advantages related to implementation of new technologies. Operational efficiency of the MSMEs improved by implementing cloud technology and Industry 4.0. Literature review conducted on operational efficiency, MSME and some factors which enablers, industry 4.0 and cloud technology. For the study purpose, there were three MSMEs have been considered in India, where first MSMEs (X company) have implemented cloud technology, the second company (Y company) with cloud technology and Industry 4.0. Whereas third MSME (Z company) has not implemented any new technology other than ancient conventional equipment. Few aspects are also considered and compared for the detailed discussion. By real time implementation of new technology helps MSME to improve operational efficiency. All three Companies (X, Y and Z company) are compared and concluded that operational efficiency of X company and Y company is increased to desirable percentage and that may encourage third MSME (Z company) to implement new technology. And this suggest that implementing new technology will improve the overall performance of the MSME

Canadian Journal of Marketing ResearchVol. 16(4)
Savitribai Phule Pune University (IN)
Industry, innovation and infrastructure, Decent work and economic growth
Openalex Percentile: Top 12%
Digital Transformation in Industry
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