Generative AI and learner paradoxes: a paradox theory–based qualitative study in management education
Purpose This study seeks to identify the paradoxes experienced by learners as they use generative artificial intelligence. Design/methodology/approach The present qualitative study uses a two-phase iterative design with member validation approach and paradox theory as the theoretical lens. Drawing on a cross-country sample of 59 participants from four countries – India, Nepal, Zimbabwe and Syria, open-ended essay question responses are recorded. Findings The study identifies five paradoxes, namely competence and convenience paradox, efficiency and dependency paradox, time-saved and time-wasted paradox, productivity and creativity paradox and autonomy and accountability paradox. The various coping mechanisms used by learners to manage these paradoxes have been identified. Originality/value This study provides a useful empirical application of the paradox theory within the management education realm by identifying the paradoxical tensions experienced and various coping strategies used by learners, from their lived experiences in a cross-country context.
Authors
- Pooja Misra (ORCID: https://orcid.org/0000-0001-6665-4216)
- Veenu Sharma (ORCID: https://orcid.org/0000-0001-8123-9598)
- Jaya Gupta (ORCID: https://orcid.org/0000-0001-8496-8438)
Publication Details
- Journal
- International Journal of Educational Management
- Published
- 2026-10-08
- DOI
- https://doi.org/10.1108/ijem-02-2026-0266
- Primary Topic
- Artificial Intelligence in Education
- Type
- article
- Field-Weighted Citation Impact
- 0.00