Beyond Frequency: Examining Travel Behavior and Visit Habits of Park Users

Urban park use is typically measured by frequency, yet individuals differ in travel behavior and visit habits. Using a survey of Montréal (Canada) residents representative by gender and age, this study identifies six park-visitor profiles through cluster analysis and examines relationships with sociodemographic characteristics and park accessibility. Findings reveal profiles with similar visit frequencies differ substantially in travel behavior, and number and types of parks visited. Age and park importance are significantly associated with profiles, and perceived, but not calculated accessibility measures vary across profiles. Findings highlight limitations of relying on calculated accessibility and frequency alone to understand park use.