Digital Activism Based on Cyberfeminism in the Movement of Millennial Muslimah Communities

This study examines the digital activism of the official Instagram account @nasyiahjatim as a representation of young Muslim women’s movements within the framework of progressive Islamic da’wah and Islamic feminism. Rather than producing content that is merely symbolic, @nasyiahjatim develops thematic campaigns on women’s protection, political participation, environmental awareness, parenting, economic empowerment, and cadre development, all of which are linked to concrete social actions. The study employs two theoretical frameworks to examine this phenomenon: Jürgen Habermas's theory of the public sphere and Donna Haraway's cyborg feminism. Haraway's perspective suggests how Muslim women use digital technology as a platform for empowerment, the construction of hybrid identities, and the negotiation of religious, cultural, and contemporary values, while Habermas's theory highlights the role of social media as a digital public sphere that facilitates participation, deliberation, and opinion formation regarding matters pertaining to women and Islam. The findings indicate that @nasyiahjatim’s activism represents a progressive, contextual, and collaborative model of Islamic feminism and da’wah. Digital technology is merely positioned as a platform for social praxis and ideological contestation in addition to being a tool for communication. Within this hybrid public sphere, young Muslim women emerge as producers of discourse, advocates, and catalysts for social change. In conclusion, @nasyiahjatim shows how Islamic da'wah, Islamic feminism, and digital technology can be integrated to promote sustainability, equality, and social justice while remaining grounded in Islamic values and Muhammadiyah's progressive spirit.