BYJU’S: An Edtech Startup Star Which Lost Its Lustre to Accounting Mistakes

This case examined the accounting and financial-reporting issues that emerged during the rapid rise and subsequent decline of BYJU’S, once regarded as the leading company in India’s educational-technology sector. Founded by engineer and teacher Byju Raveendran, BYJU’S became India’s first edtech unicorn and was valued at US$22 billion in 2022. The company subsequently attracted scrutiny from investors, auditors, the media, and other stakeholders because of delays in completing its audited financial statements and concerns surrounding its revenue-recognition practices. Its valuation later declined substantially from its 2022 peak. The case enabled students to examine BYJU’S revenue model, evaluate its revenue-recognition practices, and assess how accounting treatments affected the company’s financial statements and stakeholder confidence. It also allowed students to consider the implications of an auditor’s resignation for corporate governance and financial-reporting credibility. The case was designed for undergraduate and postgraduate courses in Financial Accounting and Financial Reporting. After analyzing the case, students should be able to apply relevant revenue-recognition principles, identify potentially problematic accounting practices, and evaluate their financial and governance consequences.

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Publication Details

Journal
Asian Journal of Management Cases
Published
2026-09-15
DOI
https://doi.org/10.1177/09728201261481240
Primary Topic
Innovations and Analysis in Business and Education
Type
article
Field-Weighted Citation Impact
0.00
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article

BYJU’S: An Edtech Startup Star Which Lost Its Lustre to Accounting Mistakes

Shivani Inder, Prakash Singh
Asian Journal of Management Cases
Innovations and Analysis in Business and Education
article

BYJU’S: An Edtech Startup Star Which Lost Its Lustre to Accounting Mistakes

Shivani Inder, Prakash Singh
article en

Abstract

This case examined the accounting and financial-reporting issues that emerged during the rapid rise and subsequent decline of BYJU’S, once regarded as the leading company in India’s educational-technology sector. Founded by engineer and teacher Byju Raveendran, BYJU’S became India’s first edtech unicorn and was valued at US$22 billion in 2022. The company subsequently attracted scrutiny from investors, auditors, the media, and other stakeholders because of delays in completing its audited financial statements and concerns surrounding its revenue-recognition practices. Its valuation later declined substantially from its 2022 peak. The case enabled students to examine BYJU’S revenue model, evaluate its revenue-recognition practices, and assess how accounting treatments affected the company’s financial statements and stakeholder confidence. It also allowed students to consider the implications of an auditor’s resignation for corporate governance and financial-reporting credibility. The case was designed for undergraduate and postgraduate courses in Financial Accounting and Financial Reporting. After analyzing the case, students should be able to apply relevant revenue-recognition principles, identify potentially problematic accounting practices, and evaluate their financial and governance consequences.

Asian Journal of Management Cases
Chitkara University (IN), Indian Institute of Management Lucknow (IN)
Openalex Percentile: Top 6%
Innovations and Analysis in Business and Education
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BYJU’S: An Edtech Startup Star Which Lost Its Lustre to Accounting Mistakes — Shivani Inder, Prakash Singh · Asian Journal of Management Cases (2026) | TGRS Research Map | TGRS