From Student Recruitment to Transnational Education: The Structural Transformation of the Global Higher Education Industry

International higher education is shifting toward a more distributed model as immigration policy, affordability, and institutional expansion reshape established recruitment markets. Drawing on recent government and sector evidence, this article examines the growth of transnational education and regional education hubs. It argues that overseas delivery could become the industry's principal growth engine, while identifying the commercial, regulatory, and quality conditions that will determine whether that transition succeeds.