Backlashes to Gender Equality and Authoritarian Populism in the U.S.

According to recent scholarship, backlash toward gender equality is fueling support for the authoritarian and populist right in many countries and, perhaps, the rise of Trumpism in the U.S. Yet, there are potentially different types of backlash to gender equality. We argue that the rising status of women over the past several decades may result in anti-feminist attitudes, not just among older men who yearn for the traditional gender arrangements of their youth as some scholars argue, but also among younger, single men lacking college degrees, who are less attractive partners for women. We call this “mate-value backlash.” Using ANES data, we find that anti-feminist attitudes have long been associated with support for Republican presidential candidates, but only in recent years have these attitudes become more prominent among unmarried men, without college degrees.