AI-Mediated Brand Visibility Criterion Auditing Methodology

The Criterion Audit is a structured methodology for assessing how AI systems surface, frame, suppress, substitute, redirect, or otherwise mediate brand visibility. It defines twelve behavioural criteria, fixed scoring anchors, and a completeness check that determines whether the criteria can be meaningfully applied. The methodology is fully disclosed; the proprietary question battery and execution heuristics are not.

Authors

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2026-09-09
DOI
https://doi.org/10.5281/zenodo.22673536
Primary Topic
Ethics and Social Impacts of AI
Type
article
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article

AI-Mediated Brand Visibility Criterion Auditing Methodology

William Argo
Zenodo (CERN European Organization for Nuclear Research)
Ethics and Social Impacts of AI
article

AI-Mediated Brand Visibility Criterion Auditing Methodology

William Argo
article en

Abstract

The Criterion Audit is a structured methodology for assessing how AI systems surface, frame, suppress, substitute, redirect, or otherwise mediate brand visibility. It defines twelve behavioural criteria, fixed scoring anchors, and a completeness check that determines whether the criteria can be meaningfully applied. The methodology is fully disclosed; the proprietary question battery and execution heuristics are not.

Zenodo (CERN European Organization for Nuclear Research)
Openalex Percentile: Top 6%
Ethics and Social Impacts of AI
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