Navigating accountability: How Russian English-speaking media framed the 2014 sanctions and the Skripal case

This article explores how Russian English-speaking media, Russia Today and Sputniknews, framed the roles of the West on one side and Russia on the other in the case of the imposition of Western sanctions against Russia in 2014, reacting to the outbreak of conflict in eastern Ukraine and the Crimea annexation, and in reaction to the assassination attempt on Sergei Skripal in 2018. The text shows the peculiarities of the media’s techniques to convey specific narratives to an international audience. At the same time, the article contributes to the research focused on the role of media and information campaigns in conflict escalation. The results have shown that pro-Kremlin narratives clearly dominated the examined outlets’ discourses in both cases, albeit often veiled as objective journalism, masquerading opinions as standard news articles. The results have also demonstrated a growing emphasis on blaming, blame avoidance and moral judgment, deepening the rift between Russia and the West.

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Publication Details

Journal
Media War & Conflict
Published
2026-08-28
DOI
https://doi.org/10.1177/17506352261476495
Primary Topic
Economic Sanctions and International Relations
Type
article
Field-Weighted Citation Impact
0.00
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article

Navigating accountability: How Russian English-speaking media framed the 2014 sanctions and the Skripal case

Peter Števkov, Martin Jirušek, Petra Kuchyňková
Media War & Conflict
Economic Sanctions and International Relations
article

Navigating accountability: How Russian English-speaking media framed the 2014 sanctions and the Skripal case

Peter Števkov, Martin Jirušek, Petra Kuchyňková
article en

Abstract

This article explores how Russian English-speaking media, Russia Today and Sputniknews, framed the roles of the West on one side and Russia on the other in the case of the imposition of Western sanctions against Russia in 2014, reacting to the outbreak of conflict in eastern Ukraine and the Crimea annexation, and in reaction to the assassination attempt on Sergei Skripal in 2018. The text shows the peculiarities of the media’s techniques to convey specific narratives to an international audience. At the same time, the article contributes to the research focused on the role of media and information campaigns in conflict escalation. The results have shown that pro-Kremlin narratives clearly dominated the examined outlets’ discourses in both cases, albeit often veiled as objective journalism, masquerading opinions as standard news articles. The results have also demonstrated a growing emphasis on blaming, blame avoidance and moral judgment, deepening the rift between Russia and the West.

Media War & Conflict
Masaryk University (CZ)
Peace, Justice and strong institutions
Openalex Percentile: Top 5%
Economic Sanctions and International Relations
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