Entrepreneurial behavior and risk-taking: unpacking institutional effects on the performance of Chinese SMEs

We explore the influence of two dimensions of entrepreneurial orientation (EO), entrepreneurial behavior (innovativeness and proactiveness) and risk-taking orientation on the international performance for SMEs in China. Drawing on institutional theory, we also examine whether the regulative, cognitive, and normative pillars are antecedents to the two dimensions of EO. SmartPLS analysis of survey data gathered from 210 SMEs reveals that entrepreneurial behavior positively affects international performance and fully mediates its relationship with risk-taking orientation. The cognitive pillar is related to both EO dimensions, the regulative pillar is related to risk-taking orientation, and the normative pillar is not significant.

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Publication Details

Journal
Journal of Chinese Economic and Business Studies
Published
2026-08-21
DOI
https://doi.org/10.1080/14765284.2026.2719196
Primary Topic
Entrepreneurship Studies and Influences
Type
article
Field-Weighted Citation Impact
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article

Entrepreneurial behavior and risk-taking: unpacking institutional effects on the performance of Chinese SMEs

Janet L. Hartley, Man Zhang
Journal of Chinese Economic and Business Studies
Entrepreneurship Studies and Influences
article

Entrepreneurial behavior and risk-taking: unpacking institutional effects on the performance of Chinese SMEs

Janet L. Hartley, Man Zhang
article en

Abstract

We explore the influence of two dimensions of entrepreneurial orientation (EO), entrepreneurial behavior (innovativeness and proactiveness) and risk-taking orientation on the international performance for SMEs in China. Drawing on institutional theory, we also examine whether the regulative, cognitive, and normative pillars are antecedents to the two dimensions of EO. SmartPLS analysis of survey data gathered from 210 SMEs reveals that entrepreneurial behavior positively affects international performance and fully mediates its relationship with risk-taking orientation. The cognitive pillar is related to both EO dimensions, the regulative pillar is related to risk-taking orientation, and the normative pillar is not significant.

Journal of Chinese Economic and Business Studies
Bowling Green State University (US)
Decent work and economic growth
Openalex Percentile: Top 5%
Entrepreneurship Studies and Influences
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Entrepreneurial behavior and risk-taking: unpacking institutional effects on the performance of Chinese SMEs — Janet L. Hartley, Man Zhang · Journal of Chinese Economic and Business Studies (2026) | TGRS Research Map | TGRS