Strategies employed in the translation of isiZulu Idioms: A case study of subtitling in South African soap operas
This study critically explores the factors contributing to the non-equivalence of idioms between isiZulu and English in South African television soap operas. It aims to analyse the challenges that a translator as subtitler faces when translating idioms from isiZulu source texts into English. The objectives include identifying the factors leading to non-equivalence in isiZulu-to-English translations of idioms and recommending effective translation strategies. Qualitative interviews were conducted with one subtitler and one translator, and content analysis was applied to transcripts from Season 5 of Imbewu: The Seed. Skopos theory undergirded the study as it emphasises the rationale behind translation choices and endorses various ways for translating idioms. The data indicated that translators and subtitlers provide the closest meaning when translating idioms. It was also discovered that the translators lack qualifications related to the relevant languages and did not possess ample knowledge of translation theories.
Authors
- Cornelia Smith (ORCID: https://orcid.org/0000-0001-5313-6567)
- Josephat Mutangadura (ORCID: https://orcid.org/0000-0003-4197-1041)
- Martha Lungi Machate-Kabinde (ORCID: https://orcid.org/0000-0003-3715-0515)
- Londiwe Khumalo (ORCID: https://orcid.org/0000-0001-8312-564X)
Institutions
- Tshwane University of Technology (ZA)
Publication Details
- Journal
- Southern African Linguistics and Applied Language Studies
- Published
- 2026-07-28
- DOI
- https://doi.org/10.2989/16073614.2026.2650130
- Primary Topic
- Translation Studies and Practices
- Type
- article
- Field-Weighted Citation Impact
- 0.00