Assessing construction companies’ commitment to employees’ mental well-being: A content analysis of website disclosures

Mental health risks in the construction sector are significant, yet there is limited evidence on how organizations publicly communicate their commitment to employees’ psychological well-being. This study assesses how New Zealand construction organizations communicate this commitment through website disclosures, recognizing that such disclosures reflect organizational communication rather than direct evidence of workplace practice. A quantitative content analysis was conducted on the websites of 135 New Zealand construction organizations. Website content was evaluated using a structured coding and scoring rubric based on a four-dimensional framework comprising accessibility, level of disclosure, content, and quality of information. Descriptive statistics and the Kruskal-Wallis test were used to analyze differences across organization types. Statistically significant differences were found in accessibility (p = 0.019) and level of disclosure (p = 0.041), whereas content and quality showed no significant differences (p > 0.05). Although many organizations made mental health information accessible, few provided comprehensive, high-quality disclosures. Consultants consistently outperformed contractors, while most organizations offered only generic references to well-being. The findings demonstrate that digital visibility does not necessarily indicate substantive organizational commitment. The study provides a structured evaluation framework to support organizational benchmarking, policy development, and improved communication of employees’ mental well-being.