Do Teaching Case Studies Need to be Decision-Centric to be Valuable?

Decision-focused cases have become the de facto standard genre for teaching cases used in business schools. There are many benefits of the genre to authors, students, and the outlets that publish them. Yet, there are also downsides to excluding other genres of case studies. This paper considers the opportunities and challenges involved with developing and publishing other genres of case studies.

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Publication Details

Journal
Asian Case Research Journal
Published
2026-06-29
DOI
https://doi.org/10.1142/s0218927526010017
Primary Topic
Management and Marketing Education
Type
article
Field-Weighted Citation Impact
0.00
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article

Do Teaching Case Studies Need to be Decision-Centric to be Valuable?

Derek Lehmberg
Asian Case Research Journal
Management and Marketing Education
article

Do Teaching Case Studies Need to be Decision-Centric to be Valuable?

Derek Lehmberg
article en

Abstract

Decision-focused cases have become the de facto standard genre for teaching cases used in business schools. There are many benefits of the genre to authors, students, and the outlets that publish them. Yet, there are also downsides to excluding other genres of case studies. This paper considers the opportunities and challenges involved with developing and publishing other genres of case studies.

Asian Case Research Journal
Ritsumeikan University (JP)
Openalex Percentile: Top 5%
Management and Marketing Education
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Do Teaching Case Studies Need to be Decision-Centric to be Valuable? — Derek Lehmberg · Asian Case Research Journal (2026) | TGRS Research Map | TGRS