How Mass and Social Media (De) polarize America: Exposure to News Media, Expression on Social Media, and Affective Polarization

This study examines the processes through which different modes of political communication (mass media use, social media use, and interpersonal discussion) jointly influence affective polarization. Drawing on the communication mediation framework, we hypothesize that partisan news use influences affective polarization through attitude extremity, as well as through political expression on social media and interpersonal conversation. Using a two-wave representative panel survey conducted during the 2020 U.S. presidential election, we found that like-minded news use intensifies affective polarization through attitude extremity and social media political expression and also through attitude extremity and interpersonal political discussion. Conversely, exposure to cross-cutting news mitigates affective polarization through these same pathways. The implications of these findings for political communication research are discussed.

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Publication Details

Journal
Communication and the Public
Published
2026-06-12
DOI
https://doi.org/10.1177/20570473261455070
Primary Topic
Social Media and Politics
Type
article
Field-Weighted Citation Impact
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article

How Mass and Social Media (De) polarize America: Exposure to News Media, Expression on Social Media, and Affective Polarization

Seungsu Lee, Jaeho Cho
Communication and the Public
Social Media and Politics
article

How Mass and Social Media (De) polarize America: Exposure to News Media, Expression on Social Media, and Affective Polarization

Seungsu Lee, Jaeho Cho
article en

Abstract

This study examines the processes through which different modes of political communication (mass media use, social media use, and interpersonal discussion) jointly influence affective polarization. Drawing on the communication mediation framework, we hypothesize that partisan news use influences affective polarization through attitude extremity, as well as through political expression on social media and interpersonal conversation. Using a two-wave representative panel survey conducted during the 2020 U.S. presidential election, we found that like-minded news use intensifies affective polarization through attitude extremity and social media political expression and also through attitude extremity and interpersonal political discussion. Conversely, exposure to cross-cutting news mitigates affective polarization through these same pathways. The implications of these findings for political communication research are discussed.

Communication and the Public
City University of Hong Kong (HK), University of California, Davis (US)
Openalex Percentile: Top 3%
Social Media and Politics
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How Mass and Social Media (De) polarize America: Exposure to News Media, Expression on Social Media, and Affective Polarization — Seungsu Lee, Jaeho Cho · Communication and the Public (2026) | TGRS Research Map | TGRS