PEDAGOGICAL APPROACHES AIMED AT DEVELOPING MEDIA LITERACY IN THE MODERN EDUCATIONAL ENVIRONMENT

This article explores pedagogical approaches aimed at developing media literacy in the modern educational environment. In today’s rapidly evolving digital age, media literacy has become one of the essential competencies for students and educators. The study highlights the importance of critical thinking, information analysis, digital communication, and the responsible use of media resources in the educational process. Furthermore, the article discusses innovative teaching methods, interactive technologies, and learner-centered strategies that contribute to the formation of media literacy skills. The research emphasizes the role of teachers in guiding students to evaluate information critically and effectively navigate the digital world. The findings suggest that integrating media literacy into modern education enhances students’ intellectual, social, and communicative competencies.