The quest for 'three thirds' : the ANC's 2014 election campaign

This chapter examines the means by which the ANC utilises its discursive power, the power it derives through its political communications, in election campaigns to retain political primacy in democratic South Africa.

Authors

Publication Details

Journal
Human Science Research Council SA
Published
2026-05-23
DOI
https://doi.org/10.14749/32385087
Primary Topic
South African History and Culture
Type
article
Field-Weighted Citation Impact
0.00
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article

The quest for 'three thirds' : the ANC's 2014 election campaign

Human Sciences Research Council
Human Science Research Council SA
South African History and Culture
article

The quest for 'three thirds' : the ANC's 2014 election campaign

Human Sciences Research Council
article en

Abstract

This chapter examines the means by which the ANC utilises its discursive power, the power it derives through its political communications, in election campaigns to retain political primacy in democratic South Africa.

Human Science Research Council SA
Openalex Percentile: Top 2%
South African History and Culture
DOIOpen Access PDFOpenAlex
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The quest for 'three thirds' : the ANC's 2014 election campaign — Human Sciences Research Council · Human Science Research Council SA (2026) | TGRS Research Map | TGRS