Excise taxes of oral nicotine pouches in the USA

BACKGROUND: Oral nicotine pouches (ONPs) are a rapidly growing segment of the nicotine market in the USA, yet there is no comprehensive assessment of state taxation of these products. Understanding how states tax ONPs is critical for informing tobacco control policies and public health strategies. METHODS: taxes (% of price). RESULTS: rates range from 10% to 95%, and specific taxes range from US$0.50 per ounce to US$3.08 per can. CONCLUSIONS: This study reveals substantial variation in state-level ONP tax structures and rates. The findings establish a foundation for future research evaluating how ONP taxation affects public health outcomes.

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Publication Details

Journal
Tobacco Control
Published
2026-05-11
DOI
https://doi.org/10.1136/tc-2026-060079
Primary Topic
Smoking Behavior and Cessation
Type
article
Field-Weighted Citation Impact
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article

Excise taxes of oral nicotine pouches in the USA

Patricia J. Zettler, Micah L. Berman, Yanyun He, Lei Xu et al.
Tobacco Control
Smoking Behavior and Cessation
article

Excise taxes of oral nicotine pouches in the USA

Patricia J. Zettler, Micah L. Berman, Yanyun He, Lei Xu, Ce Shang
article en

Abstract

BACKGROUND: Oral nicotine pouches (ONPs) are a rapidly growing segment of the nicotine market in the USA, yet there is no comprehensive assessment of state taxation of these products. Understanding how states tax ONPs is critical for informing tobacco control policies and public health strategies. METHODS: taxes (% of price). RESULTS: rates range from 10% to 95%, and specific taxes range from US$0.50 per ounce to US$3.08 per can. CONCLUSIONS: This study reveals substantial variation in state-level ONP tax structures and rates. The findings establish a foundation for future research evaluating how ONP taxation affects public health outcomes.

Tobacco Control
The Ohio State University Wexner Medical Center (US), The Ohio State University (US)
Good health and well-being
Openalex Percentile: Top 7%
Smoking Behavior and Cessation
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