Preferences during crisis: the role of public policy and culture

Crises have profound and varied impacts on individual and societal behaviors, shaping preferences and decision-making processes. Switzerland, with its distinct language regions and shared institutional frameworks, provides a unique setting to explore how the Covid-19 pandemic influenced risk and time preferences across cultural boundaries. The results indicate that the pandemic made people more risk averse, more patient and diminished preexisting cultural differences. The authors show evidence that the shift from regional to uniform nationwide restrictions during the pandemic altered social behavior and beliefs and their interaction with individuals’ cultural backgrounds drove changes in preferences. These findings underscore the importance of considering cultural and societal dimensions in policy design, especially during crises.

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Publication Details

Journal
Review of Behavioral Economics
Published
2026-05-01
DOI
https://doi.org/10.1108/rbe-02-2025-0237
Primary Topic
Cultural Differences and Values
Type
article
Field-Weighted Citation Impact
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article

Preferences during crisis: the role of public policy and culture

Marcel Freyschmidt, Martin Eling
Review of Behavioral Economics
Cultural Differences and Values
article

Preferences during crisis: the role of public policy and culture

Marcel Freyschmidt, Martin Eling
article en

Abstract

Crises have profound and varied impacts on individual and societal behaviors, shaping preferences and decision-making processes. Switzerland, with its distinct language regions and shared institutional frameworks, provides a unique setting to explore how the Covid-19 pandemic influenced risk and time preferences across cultural boundaries. The results indicate that the pandemic made people more risk averse, more patient and diminished preexisting cultural differences. The authors show evidence that the shift from regional to uniform nationwide restrictions during the pandemic altered social behavior and beliefs and their interaction with individuals’ cultural backgrounds drove changes in preferences. These findings underscore the importance of considering cultural and societal dimensions in policy design, especially during crises.

Review of Behavioral Economics
University of St.Gallen (CH), University of Applied Sciences St. Gallen (CH)
Openalex Percentile: Top 3%
Cultural Differences and Values
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Preferences during crisis: the role of public policy and culture — Marcel Freyschmidt, Martin Eling · Review of Behavioral Economics (2026) | TGRS Research Map | TGRS