Can the law learn to smell change? Olfactory trade marks and the CGPDTM’s first encounter with scent marks in India

Abstract The Controller General of Patents, Designs and Trade Marks’ recent acceptance of a trade mark consisting of the ‘floral fragrance/smell reminiscent of roses as applied to tyres’ filed by Sumitomo Rubber Industries Ltd. (Application No. 5860303) marks India’s first attempt to register a scent trade mark and highlights the unresolved conceptual and procedural discrepancies surrounding olfactory marks in India.

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Publication Details

Journal
Journal of Intellectual Property Law & Practice
Published
2026-04-14
DOI
https://doi.org/10.1093/jiplp/jpag052
Primary Topic
Intellectual Property Law
Type
article
Field-Weighted Citation Impact
0.00
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Can the law learn to smell change? Olfactory trade marks and the CGPDTM’s first encounter with scent marks in India

Anuttama Ghose, S M Aamir Ali
Journal of Intellectual Property Law & Practice
Intellectual Property Law
article

Can the law learn to smell change? Olfactory trade marks and the CGPDTM’s first encounter with scent marks in India

Anuttama Ghose, S M Aamir Ali
article en

Abstract

Abstract The Controller General of Patents, Designs and Trade Marks’ recent acceptance of a trade mark consisting of the ‘floral fragrance/smell reminiscent of roses as applied to tyres’ filed by Sumitomo Rubber Industries Ltd. (Application No. 5860303) marks India’s first attempt to register a scent trade mark and highlights the unresolved conceptual and procedural discrepancies surrounding olfactory marks in India.

Journal of Intellectual Property Law & Practice
Vinayaka Missions University (IN)
Peace, Justice and strong institutions
Openalex Percentile: Top 1%
Intellectual Property Law
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