INNOVATIVE VECTOR OF STRATEGIC DEVELOPMENT IN THE POST-CRISIS REVIVAL OF ECONOMIC SYSTEMS

The article substantiates the role of innovation as a key factor in the strategic development of economic systems in the process of post-crisis recovery of Ukraine’s economy. It is determined that modern crisis challenges, caused by military, economic, and social factors, require a transition to an innovation-oriented development model. The interrelation between innovation and investment activities, as well as their impact on enhancing the competitiveness and resilience of enterprises, is examined. Particular attention is paid to digitalization, the development of innovation infrastructure, human capital, and the formation of an effective institutional environment. The necessity of state support for innovation and the intensification of public-private partnerships is justified. It is concluded that the innovative development vector serves as the foundation for forming a new economic model focused on sustainable growth, technological modernization, and Ukraine’s integration into the global economic space.