Визначення впливу цифровізації на фінансове управління та розробка моделей оцінювання її ефективності

The object of research is financial digitalization and the effectiveness of its impact on financial management. The problem of defining the mission of digitalization and formalizing its impact on financial management was solved. The research results are as follows: – defining the mission of digitalization in management as reforming its information support; – distinguishing two management systems: digital and management technologies, and the presence of a systemic impact of the first on the second; – assessing the effectiveness of digitalization taking into account the economic interests of stakeholders through the use of indicators: the effectiveness of investment in financial digitalization (ROIf), the effectiveness of financial management (Ef), the profitability of equity (ROE); – the factorial relationship between the indicators: ROIf → Ef → ROE; – formalizing ROIf, Ef, ROE for profitable enterprises and non-profit organizations through factor modeling and eliminating factors not related to digitalization; – a mechanism for intensification of management processes due to the reduction of time and costs for management, the growth of sales volumes and net profit. The originality of the results obtained lies in: using a systematic approach to defining the mission of digitalization of management; specifying the category of efficiency through its a posteriori definition and taking into account the interests of stakeholders; formalizing the indicators of the effectiveness of financial digitalization. This approach allowed to solve the above-mentioned problem, which regulates the scientific perception of digitalization of management and the prospects for its implementation. In practical activities, the developed methods will allow to objectively assess the effectiveness of financial digitalization and ensure the activation of investments in digital transformation. But their practical use is possible provided that the management personnel are motivated and the system of management accounting and reporting is developed.