Guardians of Truth - Empowering Youth Against Greenwashing - Toolkit

Guardians of Truth Toolkit PART 1: Concepts and Types of Greenwashing This section introduces the core concepts of greenwashing, providing a clear understanding of what it is and why it is a growing concern in today’s sustainability discourse. It outlines the different types and tactics of greenwashing, including misleading claims, lack of evidence, vague language, and selective disclosure. By breaking down these concepts in a simple and accessible way, this section builds a strong foundation for users to recognise how sustainability narratives can be shaped and misused across different sectors.