Guardians of Truth - Empowering Youth Against Greenwashing - Toolkit

Guardians of Truth Toolkit - PART 2: Identifying Greenwashing and Its Impact This section focuses on developing the ability to identify greenwashing in real-life contexts and understand its broader implications. It provides practical guidance on analysing sustainability claims, supported by examples and guiding questions. In addition, the section highlights the impact of greenwashing on consumers, markets, and environmental progress, emphasising how misleading claims can undermine trust and slow down genuine sustainability efforts.