The relation between the pip-and-pop effect and audiovisual integration capacity

The pip-and-pop effect describes the phenomenon wherein a nonspatial auditory signal significantly enhances visual search efficiency for a single target in a dynamic array, which may depend on audiovisual integration. However, how individual differences in audiovisual integration capacity modulate this effect remains unclear. The present study provides the first systematic examination of the relationship between audiovisual integration capacity and the pip-and-pop effect across two experiments. In Experiment 1, we replicated the classic pip-and-pop effect using a dynamic single-target visual search task. We found that individual audiovisual integration capacity significantly and positively predicted search performance specifically when auditory cues were present, but not in the no-sound condition. This dissociation suggests that audiovisual integration capacity selectively facilitates behavioral performance when auditory information is available to guide search. In Experiment 2, we extended this investigation to a dynamic dual-target visual search task. Although auditory cues enhanced dual-target identification accuracy overall, audiovisual integration capacity predicted behavioral performance in both the with-sound and no-sound conditions under high task load, reflecting shared demands on multiple-object tracking and attentional resources. Across both experiments, audiovisual integration capacity was not significantly correlated with the difference-based pip-and-pop benefit score, highlighting the multifaceted nature of the pip-and-pop effect, which likely involves additional mechanisms beyond audiovisual integration alone (e.g., alerting, attentional capture). These findings demonstrate that individual differences in audiovisual integration capacity may serve as an important modulating factor in the pip-and-pop effect, with its expression critically dependent on task load and the specific cognitive demands of the search context.

Authors

Institutions

Publication Details

Journal
Acta Psychologica
Published
2026-04-21
DOI
https://doi.org/10.1016/j.actpsy.2026.106779
Primary Topic
Multisensory perception and integration
Type
article
Field-Weighted Citation Impact
0.00

Funders

Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

The relation between the pip-and-pop effect and audiovisual integration capacity

Xinzhong Cui, Rong Zhang, Xin Yue, Mengying Yuan et al.
Acta Psychologica
Multisensory perception and integration
article

The relation between the pip-and-pop effect and audiovisual integration capacity

Xinzhong Cui, Rong Zhang, Xin Yue, Mengying Yuan, Sa Lu, Yan Sun, Min Gao, Xiaoyu Tang, Jing Xia
article en

Abstract

The pip-and-pop effect describes the phenomenon wherein a nonspatial auditory signal significantly enhances visual search efficiency for a single target in a dynamic array, which may depend on audiovisual integration. However, how individual differences in audiovisual integration capacity modulate this effect remains unclear. The present study provides the first systematic examination of the relationship between audiovisual integration capacity and the pip-and-pop effect across two experiments. In Experiment 1, we replicated the classic pip-and-pop effect using a dynamic single-target visual search task. We found that individual audiovisual integration capacity significantly and positively predicted search performance specifically when auditory cues were present, but not in the no-sound condition. This dissociation suggests that audiovisual integration capacity selectively facilitates behavioral performance when auditory information is available to guide search. In Experiment 2, we extended this investigation to a dynamic dual-target visual search task. Although auditory cues enhanced dual-target identification accuracy overall, audiovisual integration capacity predicted behavioral performance in both the with-sound and no-sound conditions under high task load, reflecting shared demands on multiple-object tracking and attentional resources. Across both experiments, audiovisual integration capacity was not significantly correlated with the difference-based pip-and-pop benefit score, highlighting the multifaceted nature of the pip-and-pop effect, which likely involves additional mechanisms beyond audiovisual integration alone (e.g., alerting, attentional capture). These findings demonstrate that individual differences in audiovisual integration capacity may serve as an important modulating factor in the pip-and-pop effect, with its expression critically dependent on task load and the specific cognitive demands of the search context.

Acta PsychologicaVol. 266
Ningbo University (CN), Liaoning Normal University (CN), Ningbo University of Technology (CN), Beijing Normal University (CN), Shenzhen Institutes of Advanced Technology (CN), First Affiliated Hospital of Henan University (CN)
Ministry of Education, Natural Science Foundation of Liaoning Province, Foundation of Liaoning Province Education Administration, Scientific Research Fund of Liaoning Provincial Education Department, Liaoning Revitalization Talents Program
Reduced inequalities
Openalex Percentile: Top 16%
Multisensory perception and integration
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.