THE DIGITAL MARKETING COMMUNICATION TOOLS ANALYSIS

This paper conducts an analysis of digital marketing communication tools, exploring the diverse array of platforms and strategies employed by businesses to engage with their target audiences in the digital landscape. The study delves into the evolving dynamics of digital marketing, investigating the role of tools such as social media, email marketing, search engine optimization (SEO), and content marketing.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2026-04-15
DOI
https://doi.org/10.5281/zenodo.19591082
Primary Topic
Digital Marketing and Social Media
Type
article
Field-Weighted Citation Impact
0.00
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THE DIGITAL MARKETING COMMUNICATION TOOLS ANALYSIS

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Zenodo (CERN European Organization for Nuclear Research)
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THE DIGITAL MARKETING COMMUNICATION TOOLS ANALYSIS

Eshmurodova Malikabonu, Odiljonov Ikromjon, Abdulakhatov Muzaffarjon, Husanova Marjona, Sobirova Kumushxon, Yunusova Muhlisa
article en

Abstract

This paper conducts an analysis of digital marketing communication tools, exploring the diverse array of platforms and strategies employed by businesses to engage with their target audiences in the digital landscape. The study delves into the evolving dynamics of digital marketing, investigating the role of tools such as social media, email marketing, search engine optimization (SEO), and content marketing.

Zenodo (CERN European Organization for Nuclear Research)
Nord University (NO)
Decent work and economic growth
Openalex Percentile: Top 4%
Digital Marketing and Social Media
DOIOpen Access PDFOpenAlex
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