EXPRESS: Climate Communications in IPOs: Unpacking the Influence of Climate Disclosure Volume, Sender, and Message Characteristics
Climate disclosures have emerged as a prominent communication tool for firms facing growing pressure to address climate challenges, yet their impact on firm performance remains unclear. This study proposes a nonlinear (U-shaped) relationship between climate disclosure volume and IPO firm performance, grounded in a damage-limitation logic. At low to moderate levels, disclosures amplify risk salience and proprietary costs, damaging valuations. At higher levels, offsetting benefits related to information, stewardship, and climate-friendly reputation outweigh these costs. Using multi-sourced data from 1,586 IPO firms, a BERT-based large language model to identify climate-related text in prospectuses, and econometric methods that address endogeneity, the authors find support for the proposed U-shaped relationship. The research further demonstrates that sender characteristics (underwriter reputation, customer concentration, and market orientation) and message characteristics (discretionary disclosure and message clarity) moderate the nonlinear relationship. Post-hoc analyses decomposing disclosure content reveal that climate risk disclosures damage valuations. In contrast, climate risk-management disclosures (governance, strategy, and metrics/targets) generate positive effects, suggesting that disclosure effectiveness depends on both volume and content composition. These effects persist in the long-term performance of firms. The findings provide actionable insights for firms developing disclosure strategies and policymakers encouraging climate-related communication.
Authors
- Ritesh Adhyapak
- Alok R. Saboo (ORCID: https://orcid.org/0000-0002-4271-7662)
- Ankit Anand
Publication Details
- Journal
- Journal of Marketing
- Published
- 2026-04-13
- DOI
- https://doi.org/10.1177/00222429261444729
- Primary Topic
- Corporate Social Responsibility Reporting
- Type
- article
- Field-Weighted Citation Impact
- 0.00