An Empirical Study on Digital Learning Management Systems (DLMA) in Western Maharashtra: A Pilot Survey

An Empirical Study on Digital Learning Management Systems (DLMA) in Western Maharashtra: A Pilot Survey Rushikesh Vinayak Dharmadhikari Research Scholar, PIRENS Institute of Business Management and Administration (IBMA), Loni, Ahilyanagar, MS, India Dr. Nilesh Uttamrao Bankar Research Guide, PIRENS Institute of Business Management and Administration (IBMA), Loni, Ahilyanagar, MS, India Abstract The inquiry presented is a pilot evaluation stemming from comprehensive doctoral research focused on the commercial position of digital learning management systems in Pune, Nashik, and Ahilyanagar. The report examines the relationship between digital marketing strategies and competitive advantage at the firm level, utilizing a pilot sample of 116 stakeholders that represent 16 units from the total study population. The methodology employed incorporates quantitative feedback from three distinct respondent categories: parents, faculty, and managers, aimed at assessing the effectiveness of electronic instructional portals. In order to evaluate the efficacy of electronic educational portals, the technique used includes quantitative feedback from three different respondent categories: parents, professors, and managers. Preliminary findings reveal that brand authority is the only significant variable influencing organizational reach, while internal firm assets demonstrate notable parity across the current state landscape. It concludes that institutional loyalty is determined by operational integration rather than merely user satisfaction. This pilot study validates the reliability of the research tools and outlines a scientific framework. The study significant for online learning and various stakeholders. Keywords: Organizational Commitment, Digital Marketing Mix, Resource Based View, Pilot Evaluation, EdTech