Digital Advertising Credibility and Consumer Purchase Decisions
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Authors
- Ashok Kumar Verma (ORCID: https://orcid.org/0000-0002-5683-5969)
- ROHAN AGRAWAL
Institutions
- Department of Commerce (AU)
Publication Details
- Journal
- INTERNATIONAL JOURNAL OF RESEARCH AND ANALYTICAL REVIEWS
- Published
- 2026-01-01
- DOI
- https://doi.org/10.56975/ijrar.v13i1.330378
- Primary Topic
- Consumer Market Behavior and Pricing
- Type
- article
- Field-Weighted Citation Impact
- 0.00