Magicians in Video Games, From Mana to Hackers: Towards a Pragmatic Anthropology of Magic

Abstract: This article is based on a ten-year ethnography of World of Warcraft (WoW), a massive multiplayer online game (MMOG) within the fantasy genre. It proposes that the notion of "magic" in video games must be understood on two levels: first, as a diegetic mechanic embedded in narratives, game design, and popular imaginaries; second, as a pragmatic social function embodied by players who master hidden infrastructures, notably hackers, programmers, and add-on creators. The article first grounds the discussion in the WoW ethnographic work. It then it traces the genealogy of "mana" from anthropology to gaming. Next it re-examines anthropological theories of magic in relations to video-game practice. Finally it argues that the true magicians of digital communities are those who manipulate invisible codes. By bridging anthropology, game studies, and folklore, the article redefines what it means to be a magician in contemporary virtual worlds.

Authors

Publication Details

Journal
Magic, ritual, and witchcraft
Published
2025-12-01
DOI
https://doi.org/10.1353/mrw.2025.a985969
Primary Topic
Digital Games and Media
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

Magicians in Video Games, From Mana to Hackers: Towards a Pragmatic Anthropology of Magic

Olivier Servais
Magic, ritual, and witchcraft
Digital Games and Media
article

Magicians in Video Games, From Mana to Hackers: Towards a Pragmatic Anthropology of Magic

Olivier Servais
article en

Abstract

Abstract: This article is based on a ten-year ethnography of World of Warcraft (WoW), a massive multiplayer online game (MMOG) within the fantasy genre. It proposes that the notion of "magic" in video games must be understood on two levels: first, as a diegetic mechanic embedded in narratives, game design, and popular imaginaries; second, as a pragmatic social function embodied by players who master hidden infrastructures, notably hackers, programmers, and add-on creators. The article first grounds the discussion in the WoW ethnographic work. It then it traces the genealogy of "mana" from anthropology to gaming. Next it re-examines anthropological theories of magic in relations to video-game practice. Finally it argues that the true magicians of digital communities are those who manipulate invisible codes. By bridging anthropology, game studies, and folklore, the article redefines what it means to be a magician in contemporary virtual worlds.

Magic, ritual, and witchcraftVol. 20(3)
Industry, innovation and infrastructure
Openalex Percentile: Top 11%
Digital Games and Media
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.