Do Credibility Statements Really Matter? Applying Truth-Default Theory to Public Speaking

This study explores how truth-default theory (TDT) and relevance theory apply to public speaking and business communication. Two hundred eight college students watched one of four speech introductions varying by topic relevance and the presence of an explicit credibility statement. Participants rated speaker trustworthiness and credibility. Results showed that topic relevance had a greater influence on audience perceptions than explicit credibility statements. Highly relevant topics reduced suspicion and supported TDT’s claim that deception detection requires a trigger. These findings illustrate how speakers can build credibility and how audiences evaluate messages in educational and business public speaking contexts.

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Publication Details

Journal
Business and Professional Communication Quarterly
Published
2026-03-21
DOI
https://doi.org/10.1177/23294906261423491
Primary Topic
Misinformation and Its Impacts
Type
article
Field-Weighted Citation Impact
0.00
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article

Do Credibility Statements Really Matter? Applying Truth-Default Theory to Public Speaking

Darrin J. Griffin, James A. Dubuisson
Business and Professional Communication Quarterly
Misinformation and Its Impacts
article

Do Credibility Statements Really Matter? Applying Truth-Default Theory to Public Speaking

Darrin J. Griffin, James A. Dubuisson
article en

Abstract

This study explores how truth-default theory (TDT) and relevance theory apply to public speaking and business communication. Two hundred eight college students watched one of four speech introductions varying by topic relevance and the presence of an explicit credibility statement. Participants rated speaker trustworthiness and credibility. Results showed that topic relevance had a greater influence on audience perceptions than explicit credibility statements. Highly relevant topics reduced suspicion and supported TDT’s claim that deception detection requires a trigger. These findings illustrate how speakers can build credibility and how audiences evaluate messages in educational and business public speaking contexts.

Business and Professional Communication Quarterly
University of Alabama (US)
Peace, Justice and strong institutions
Openalex Percentile: Top 18%
Misinformation and Its Impacts
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