Challenges of Corporate Social Responsibility Integration in Contemporary Capitalism: A Literature Review

The article "Corporate Social Responsibility and Sustainable Management: Challenges and Strategic Integration in the Context of Contemporary Capitalism" discusses the growing importance of Corporate Social Responsibility (CSR) in meeting current economic, social, and environmental demands. It explores the duality between economic benefits and ethical imperatives, highlighting the tension between profit and social responsibility. The central issue revolves around the effectiveness of CSR as a lever for sustainable change, analyzed through a literature review and various CSR management models. The methodology includes a comparative analysis of CSR practices across different sectors, supplemented by case studies that illustrate both successes and challenges faced by businesses. The findings reveal the complexity of interactions among stakeholders and emphasize the need for an integrated approach to CSR. The study concludes with the importance of strengthening regulations and promoting an ethical and sustainable corporate culture. Keywords include "Corporate Social Responsibility," "sustainability," and "corporate governance," reflecting the core themes of the article and aiding its academic referencing.