“Virality Alert”: The Construction, Imagination, and Algorithmic Falsification of a Local Disaster

This paper investigates the strategies employed by local journalists to verify AI-generated and manipulated imagery during the 2026 Romagna earthquake. Drawing on a qualitative methodology, this study identifies a multi-layered process of “situated verification.” The findings reveal that verification efficacy is predicated on territorial familiarity, professional networks, and direct institutional triangulation, which collectively compensate for technological and resource constraints. Local journalists emerge as epistemic mediators who stabilize the information ecosystem, mitigate public anxiety, and curb the spread of disinformation. Furthermore, institutional interventions, such as police-led fact-checking, function as both pragmatic verification tools and symbolic signals that promote responsible information sharing. By highlighting how verification is deeply rooted in temporality, social embeddedness, and local expertise, this research underscores the critical role of proximity journalism in crisis communication. The study contributes to the fields of visual epistemology and media literacy, demonstrating that relational and context-aware practices are essential for maintaining information integrity in an era of AI-driven visual disinformation.

Authors

Institutions

Publication Details

Journal
Journalism and Media
Published
2026-03-17
DOI
https://doi.org/10.3390/journalmedia7010058
Primary Topic
Public Relations and Crisis Communication
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

“Virality Alert”: The Construction, Imagination, and Algorithmic Falsification of a Local Disaster

Giacomo Buoncompagni
Journalism and Media
Public Relations and Crisis Communication
article

“Virality Alert”: The Construction, Imagination, and Algorithmic Falsification of a Local Disaster

Giacomo Buoncompagni
article en

Abstract

This paper investigates the strategies employed by local journalists to verify AI-generated and manipulated imagery during the 2026 Romagna earthquake. Drawing on a qualitative methodology, this study identifies a multi-layered process of “situated verification.” The findings reveal that verification efficacy is predicated on territorial familiarity, professional networks, and direct institutional triangulation, which collectively compensate for technological and resource constraints. Local journalists emerge as epistemic mediators who stabilize the information ecosystem, mitigate public anxiety, and curb the spread of disinformation. Furthermore, institutional interventions, such as police-led fact-checking, function as both pragmatic verification tools and symbolic signals that promote responsible information sharing. By highlighting how verification is deeply rooted in temporality, social embeddedness, and local expertise, this research underscores the critical role of proximity journalism in crisis communication. The study contributes to the fields of visual epistemology and media literacy, demonstrating that relational and context-aware practices are essential for maintaining information integrity in an era of AI-driven visual disinformation.

Journalism and MediaVol. 7(1)
University of Macerata (IT)
Quality Education
Openalex Percentile: Top 19%
Public Relations and Crisis Communication
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.