Multidimensional Evaluation of Sustainable Lettuce (Lactuca sativa L.) Production: Agronomic, Sensory, and Economic Criteria Using the Fuzzy PIPRECIA–Fuzzy MARCOS Model

Although greenhouse vegetable production is rapidly shifting toward innovative soilless systems, soil-based conventional cultivation still dominates globally. This production system faces growing pressure to transition to sustainable practices. However, introducing biofertilisers into intensive systems often yields inconsistent results. Specifically, their effects on different lettuce traits vary due to complex relationships between genotype, biofertiliser, environmental conditions, and market demands. Single-parameter evaluations fail to balance conflicting criteria, necessitating multi-criteria decision-making (MCDM) methods for selecting optimal choices. This study aims to overcome these inconsistencies through an integrated fuzzy MCDM-based optimisation model. Three lettuce cultivars (‘Carmesi’, ‘Aquino’, and ‘Gaugin’) were grown in an unheated Surčin (Serbia) greenhouse during a 58-day autumn experiment using a complete block design. Four treatments were applied: a control (without fertilisation), effective microorganisms, a Trichoderma-based fertiliser, and their combination. Biofertilisers were applied before transplanting and four times foliarly during the vegetation period via battery sprayer. This defined 12 production models (cultivar–fertiliser pairs), evaluated across 10 criteria: agronomic (core ratio, number of leaves), quality (nitrate content, total antioxidant capacity, total soluble solids, and chlorogenic acid), sensory (overall taste, overall quality), and economic (total variable costs, total income). Four decision-making experts from the Faculty of Agriculture and the ready-to-eat salad industry assessed weighting coefficients using the fuzzy PIPRECIA (PIvot Pairwise RElative Criteria Importance Assessment) method. The fuzzy MARCOS (Measurement Alternatives and Ranking according to COmpromise Solution) method was used to rank the alternatives. To confirm the stability of the obtained ranking with the fuzzy MARCOS method, we performed sensitivity analysis through 20 different scenarios. Applied fuzzy methods identified alternative A11—‘Aquino’ cultivar with combined biofertilisers—as the best-ranked option, followed by A6 and A7. This study validates fuzzy PIPRECIA and fuzzy MARCOS as effective tools for optimising lettuce production models. They support farmers in selecting the most favourable solution based on multiple criteria, aiding the shift from mineral fertilisers to sustainable biofertiliser-based systems in intensive production—especially helpful for producers making this transition.