Management Graduates' Attitudes to Green Technology Integration and AI Tools for Sustainable Business Practices

Sustainable development ensures global progress without compromising future generations' opportunities. UN Sustainable Development Goals aim to integrate Green Technology and AI applications among business and management professionals. This descriptive study examines management graduates' attitudes toward sustainability, Green-Technology Integration (GTI), and institutional support for AI in education to foster sustainable business practices. The study is based on the intelligent Socio-Technical Systems (iSTS) framework. A structured questionnaire collected responses from 389 management students in Kerala, India via stratified participation. The data was coded, anonymised and analysed statistically. Findings highlight the role of curriculum design, faculty expertise, and institutional initiatives in shaping sustainability awareness. Significant correlations exist between graduates’ perceptions of GTI (mean = 4.14), sustainability in education, AI’s role, institutional support, and curriculum support (r = 0.651, p < 0.01), emphasising AI’s role in sustainability education. The study advocates for AI-driven training and courses to enhance graduates' eco-friendly innovation capabilities, offering insights for academic leaders, policymakers, researchers and environmental advocates.

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Publication Details

Journal
Journal of Learning for Development
Published
2026-03-11
DOI
https://doi.org/10.56059/jl4d.v13i1.2023
Primary Topic
Sustainability in Higher Education
Type
article
Field-Weighted Citation Impact
0.00
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article

Management Graduates' Attitudes to Green Technology Integration and AI Tools for Sustainable Business Practices

Sujata Shankaran, Genimon Vadakkemulanjanal Joseph, Dawn Jose, V. Navya et al.
Journal of Learning for Development
Sustainability in Higher Education
article

Management Graduates' Attitudes to Green Technology Integration and AI Tools for Sustainable Business Practices

Sujata Shankaran, Genimon Vadakkemulanjanal Joseph, Dawn Jose, V. Navya, Divya Vijay, Jith Rajan
article en

Abstract

Sustainable development ensures global progress without compromising future generations' opportunities. UN Sustainable Development Goals aim to integrate Green Technology and AI applications among business and management professionals. This descriptive study examines management graduates' attitudes toward sustainability, Green-Technology Integration (GTI), and institutional support for AI in education to foster sustainable business practices. The study is based on the intelligent Socio-Technical Systems (iSTS) framework. A structured questionnaire collected responses from 389 management students in Kerala, India via stratified participation. The data was coded, anonymised and analysed statistically. Findings highlight the role of curriculum design, faculty expertise, and institutional initiatives in shaping sustainability awareness. Significant correlations exist between graduates’ perceptions of GTI (mean = 4.14), sustainability in education, AI’s role, institutional support, and curriculum support (r = 0.651, p < 0.01), emphasising AI’s role in sustainability education. The study advocates for AI-driven training and courses to enhance graduates' eco-friendly innovation capabilities, offering insights for academic leaders, policymakers, researchers and environmental advocates.

Journal of Learning for DevelopmentVol. 13(1)
Chinhoyi University of Technology (ZW), Malabar Institute of Medical Sciences (IN), Vignana Jyothi Institute of Management (IN), CHI Health (US), Indian Institute of Technology Palakkad (IN), Rajagiri Hospital (IN)
Quality Education
Openalex Percentile: Top 23%
Sustainability in Higher Education
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