Real name, real face, real talk? Anonymity and toxicity on Mastodon

This study investigates the relationship between user anonymity and toxicity in discourse on Mastodon - a decentralized social media platform. We develop a profile-based anonymity classification framework using name and face presence as identity cues, and apply a pre-trained language model to detect toxicity in user-generated posts. Our results show that identifiable users, particularly those who disclose both name and face, tend to post less toxic content. We also find that higher levels of instance moderation are associated with reduced toxicity overall. These findings highlight how identity presentation and platform governance jointly shape discourse quality in decentralized social networks.

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Publication Details

Journal
Research portal (Tilburg University)
Published
2025-06-05
DOI
https://doi.org/10.36190/2025.07
Primary Topic
Authorship Attribution and Profiling
Type
article
Field-Weighted Citation Impact
0.00
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article

Real name, real face, real talk? Anonymity and toxicity on Mastodon

Li Zeng, Krzysztof Wójcik, Sijia; id_orcid 0000-0002-9613-6628 Ma
Research portal (Tilburg University)
Authorship Attribution and Profiling
article

Real name, real face, real talk? Anonymity and toxicity on Mastodon

Li Zeng, Krzysztof Wójcik, Sijia; id_orcid 0000-0002-9613-6628 Ma
article en

Abstract

This study investigates the relationship between user anonymity and toxicity in discourse on Mastodon - a decentralized social media platform. We develop a profile-based anonymity classification framework using name and face presence as identity cues, and apply a pre-trained language model to detect toxicity in user-generated posts. Our results show that identifiable users, particularly those who disclose both name and face, tend to post less toxic content. We also find that higher levels of instance moderation are associated with reduced toxicity overall. These findings highlight how identity presentation and platform governance jointly shape discourse quality in decentralized social networks.

Research portal (Tilburg University)
Openalex Percentile: Top 13%
Authorship Attribution and Profiling
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