MAPPING THE INTELLECTUAL LANDSCAPE OF ORGANIZATIONAL CULTURE: A BIBLIOMETRIC ANALYSIS OF WEB OF SCIENCE ARTICLES

<div class="page" title="Page 748"><div class="layoutArea"><div class="column"> <span style="font-size: 11.000000pt; font-family: 'TimesNewRomanPSMT'">Organizational culture refers to the shared values, beliefs, norms, and practices that shape thebehaviors and interactions of individuals within an organization. It is a critical determinant oforganizational effectiveness, employee satisfaction, and overall success, influencing decision-makingprocesses, innovation, and adaptability to change. Despite its importance, the field of organizationalculture research is vast and fragmented, necessitating a comprehensive analysis to map its intellectuallandscape. This bibliometric study aims to provide an in-depth examination of the scholarly works onorganizational culture indexed in the Web of Science database. The dataset comprises 275 articles,covering a range of perspectives, methodologies, and applications in diverse organizational contexts.The study employs advanced bibliometric techniques to analyze publication trends, citation networks,and keyword co-occurrence, offering insights into the thematic evolution and influential works in thefield. Preliminary findings indicate key research clusters and influential authors, journals, andinstitutions contributing to the development of organizational culture scholarship. The study alsohighlights emerging trends and research gaps, offering a roadmap for future investigations. Bysystematically synthesizing the literature, this study contributes to a deeper understanding of theorganizational culture domain and provides valuable guidance for academics and practitioners. Itsfindings will enrich the existing literature and serve as a foundation for strategic decision-making inorganizational development and management practices.&nbsp;</span> </div></div></div>