Mixed Signals: Relaunching the Voice of Israel’s Persian Radio Broadcasts

Abstract In 1958, the Israeli Broadcasting Authority established a fifteen-minute daily Persian-language program targeting Iranian listeners, restarting segments that had begun almost a decade earlier. These broadcasts were written and produced by recent Iranian Jewish immigrants to the country, who brought press and activism experience and expertise from their country of origin. The purpose of these broadcasts was to highlight Israel’s economic and technological achievements, convey its foreign policy perspectives, and strengthen elite connections with Iran. In the process, such broadcasts also became the focal point for an increasingly internationalizing Iranian population, a fact that remained true up to and beyond the country’s 1978–79 revolution. Studies of radio in Israel have noted the medium’s function in both domestic constructions of the new state’s identity and culture as well as public diplomacy facing its enemies and allies. This article shows that Persian-language radio broadcasts served both these purposes, as well as positing a further function in their use as a point of transnational connectivity, beyond relations with Israel alone. In so doing, this article points to the power of listeners in structuring their own communities, even in response to state-centric media campaigns.